FawkesBlog

All things patient data

Challenges and Opportunities in AI-Based Drug Development

Published by Ian Taylor on
The pharmaceutical industry is witnessing a transformative shift with the integration of artificial intelligence (AI) in drug development. AI has the potential to revolutionize the entire drug discovery and development process by improving efficiency, reducing costs, and accelerating time-to-mark... Read More

Patient engagement to drive pharma business performance

Published by Ian Taylor on
Patient engagement and journey analysis have become critical components of successful sales and marketing strategies in the pharmaceutical industry. By understanding and optimizing the patient experience, pharma companies can improve health outcomes, build brand loyalty, and drive business growth... Read More
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